Keller, Lane kevin & Jacob, Isaac <br/><br/>
Strategic Brand Management 

 - 4th ed 
 -  Pearson India Education Services Pvt. Ltd  2016 
 -  586 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Law
<br/><br/><label>Dewey Class. No.: </label>658.827  / KEL-STR