Batra, Rjeev & John G. Myers , David A. Aaker <br/><br/>
Advertizing Management 

 - 5th ed  
 -  Pearson India Education Services Pvt. Ltd  2018 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Law
<br/><br/><label>Dewey Class. No.: </label>659.1042  / BAT-ADV